The Vision421 Team has determined that the name of the Phase II Redevelopment will be “429 St. Paul”. The major consideration in choosing this name was that the best feature of Phase II is its downtown location. “429 St. Paul” leaves no question as to where the building is located and as the phrase goes “location is everything”.
From a marketing perspective this name conveys that prime location, it comes up easily in an internet search with no negative connotations, there is a historical perspective and connection between St. Paul and Kamloops, and it is a concise and clear name to a range of prospective owners.
Thank you to everyone who submitted suggested names. Determining a name for our new facility has not been an easy task! If you have questions, do not hesitate to ask any of the Vision 421 members.